FAQ

How much money will I make? What CPMs will I see?
Pre-roll advertising typically outperforms the standard banner campaign by a good margin, when it comes to CPMs (cost per 1,000 ad views). We don’t guarantee a particular CPM, but it’s typically well above $1USD.

Can I put this on my website today?
We hand-select partner websites, but the selection process is simple. We’re looking for clean (no nudity, limited or no profanity) websites and partners who will place the player above-the-fold. Beyond that, you’re in business!

How many monthly website visitors do I need to become a partner?
While we’re surely looking for high-volume websites, we welcome websites of all sizes, so long as the content is clean (see above).

Can I turn the sound off on the ads?
No, presenting the audio portion of the video ad campaigns to your audience is a requirement. Some partners have placed the player on every page except their homepage, to create an optimum experience for their regular visitors.

I’ve seen the player load without an ad. What happened?
We don’t guarantee that we can fulfill every ad request your site makes, but we do our best. The fulfillment will vary from week to week, depending on the volume of campaigns we acquire. Know that it’s in our interest to make sure that you have the most ads as possible – because if you make money, we make money.

What sizes do the player come in?
The player is available as an expandable version (320W x 240H), with a pop our companion banner. Our most popular is the vertical/tower (300W x 524H) and we also offer the horizontal (632W x 300H) option. All come with a 300×250 companion banner ad.

Can I change the size of the player?
You can choose from any of the options above once you’re signed up. Just contact us and we’ll help you out.

Do all pre-rolls start immediately or do users have to push a button?
Preroll ads auto-play and start upon page load. They are not user-initiated.

What are your CPMs for international traffic?
International inventory typically doesn’t perform as well as US-inventory, however there are several markets where we see similar or even better CPMs. Please contact us if you need more inventory.

Can I make a page dedicated to the player?
YES! We offer larger video players for for those who are interested in providing a dedicated player for content. This is a great option if you can’t find room on your standard layout for our other players.

Can I refuse ads from certain advertisers? (i.e.: competitors)
Of course. If you spot an ad that doesn’t fit your website, just contact us and let us know. A screengrab helps.

Where does the player need to be positioned on my website?
We require that the player be above the fold, and ideally on every page, but that part is up to you.

Would you guarantee a CPM?
In certain situations, we have offered this option, but this is typically for larger publishers. Contact us if you would like more information.